Publications

Monographs

Krewel, Mona (2017): Modernisierung deutscher Wahlkämpfe? Kampagnenkommunikation zwischen 1957 und 1965 [Modernization of German Election Campaigns? Campaign Communications between 1957 and 1965]. Baden-Baden: Nomos.

Reviews in Publizistik, volume 63 (2018), 147–149 (https://doi.org/10.1007/s11616-017-0390-0) and H-Soz-Kult (10.12.2018) (https://www.hsozkult.de/publicationreview/id/reb-27556).

Peer-Reviewed Journal Articles

Bevan, Shaun and Mona Krewel: Responsive Elections: The Effect of Public Opinion on Political Campaigns, in: Electoral Studies, Vol. 40 (2015): 548-555. (won best journal article in 2015 awarded by the German Society for Electoral Research).

Krewel, Mona, Schmitt-Beck, Rüdiger, and Ansgar Wolsing: The Campaign and its Dynamics at the 2009 German General Election, in: German Politics, Vol. 20, Issue 1 (2011): 32-54.

Editorship Books

Schmitt-Beck, Rüdiger, Hans Rattinger, Sigrid Roßteutscher, Bernhard Weßels, Christof Wolf, Ina Bieber, Manuela S. Blumenberg, Jan Eric Blumenstiel, Thorsten Faas, André Förster, Heiko Giebler, Isabelle Glogger, Tobias Gummer, Sascha Huber, Mona Krewel, Patrick Lamers, Jürgen Maier, Julia Partheymüller, Thomas Plischke, Joss Roßmann, Anne Schäfer, Philipp Scherer, Markus Steinbrecher, Aiko Wagner, and Elena Wiegand (Eds.) (2014): Zwischen Fragmentierung und Konzentration: Die Bundestagswahl 2013. [Between Fragmentation and Concentration: The 2013 German General Election]. Baden-Baden: Nomos.

Rattinger, Hans, Sigrid Roßteutscher, Rüdiger Schmitt-Beck, Bernhard Weßels, Ina Bieber, Jan Eric Blumenstiel, Evelyn Bytzek, Thorsten Faas, Sascha Huber, Mona Krewel, Jürgen Maier, Tatjana Rudi, Philipp Scherer, Markus Steinbrecher, Aiko Wagner, and Ansgar Wolsing (Eds.) (2011): Zwischen Langeweile und Extremen: Die Bundestagswahl 2009. [Between Boredom and Extremes: The 2009 German General Election]. Baden-Baden: Nomos.

Other Journal Articles

Krewel, Mona (2022): Research Note: The New Zealand Social Media Study (NZSMS), in: Women talking Politics, Special Issue (2020/21): 46. (online first: https://nzpsa.com/resources/Documents/Women%20Talking%20Politics%202020-21%20(1).pdf)

Krewel, Mona: Rezension Vergleich politischer Systeme. Johnson, Dennis W. (2020): Campaigns and Elections. What Everyone Needs to Know New York: Oxford University Press. 224 Seiten. $ 16,95, in: Politische Vierteljahresschrift, Vol. 62, Issue 4 (2021). (online first: https://link.springer.com/article/10.1007%2Fs11615-021-00353-8)

Krewel, Mona: Der Bundestagswahlkampf 1961 [The 1961 German General Election Campaign], in: Historisch-Politische Mitteilungen, 20 (2013):171-198.

Book Chapters

Krewel, Mona (2022): Der Bundestagswahlkampf 2021 – Pleiten, Pech und Pannen [The German General Election Campaign 2021 – Flops, Misfortunes and failures], in: Karl-Rudolf Korte, Maximilian Schiffers, Arno von Schuckmann, Sandra Plümer (Eds.): Die Bundestagswahl 2021 [The German General Election 2021]. Wiesbaden: Springer. (Manuscript accepted for publication, page numbers not available yet, book in print).

Faas, Thorsten and Mona Krewel (2022): Interaktionen von Politik und Wissenschaft in der Mediengesellschaft: Stimmenfang, Vorlesung oder Unterhaltung? [Interactions of Politics and Science in the media society: Vote Catching, Lecture, or Entertainment?], in: Rudolf-Augstein Stiftung (Eds.): Follow the science – aber wohin? [Follow the science – but where to?] Hamburg: Hoffmann & Campe: 142-153.

Krewel, Mona (2019): Wahlkämpfe [Campaigns], in: Borucki, Isabelle, Katharina Kleinen-von-Königslöw, Stefan Marschall, and Thomas Zerback (Eds.): Handbuch Politische Kommunikation [Handbook of Political Communication]. Wiesbaden: Springer VS. (online first: https://doi.org/10.1007/978-3-658-26242-6_21-1)

Krewel, Mona, Schmidt, Sebastian, and Stefanie Walter (2016): Wahlkampf im Mehrebenensystem: Ich und mein Land? Ein Vergleich der Plakatwerbung in den Bundestags- und Europawahlkämpfen von 2009 und 2013/14. [Campaigning in a Multi-level Governance System: Me and my Country? A Comparison of Campaign Posters in the Federal and European Elections of 2009 and 2013/14], in: Tenscher, Jens and Uta Rußmann (Eds.): Vergleichende Wahlkampfforschung [Comparative Campaign Communication Research]. Wiesbaden: Springer VS: 101-128.

Krewel, Mona (2015): Autonomy and Regulatory Frameworks of Public Service Media: Diverging Scenarios in a Europe of Different Levels, in: Arriaza Ibarra, Karen, Nowak, Eva, and Raymond Kuhn (Eds.): Public Service Media in Europa. Routledge/ Taylor & Francis: 126-146.

Krewel, Mona (2014): Die Wahlkampagnen der Parteien und ihr Kontext [Party Campaigns and their Context], in: Schmitt-Beck, Rüdiger, Rattinger, Hans, Roßteutscher, Siegrid, and Christof Wolf et al. (Eds.): Zwischen Fragmentierung und Konzentration: Die Bundestagswahl 2013 [Between Fragmentation and Concentration: The 2013 German General Election]. Baden-Baden: Nomos: 35-46.

Krewel, Mona, Schmitt-Beck, Rüdiger, and Ansgar Wolsing (2011): Geringe Polarisierung, unklare Mehrheiten und starke Personalisierung: Parteien und Wähler im Wahlkampf [Minor Polarization and Strong Personalization: Parties and Voters on the Hustings], in: Rattinger, Hans, Schmitt-Beck, Rüdiger, Rossteutscher, Sigrid, and Bernhard Weßels et al. (Eds.): Zwischen Langeweile und Extremen: Die Bundestagswahl 2009. [Between Boredom and Extremes: The 2009 German General Election]. Baden-Baden: Nomos: 33-57.

Holtz-Bacha, Christina [in collaboration with Mona Krewel] (2011): Rundfunkpolitik [Broadcasting Policy], in: Holtz-Bacha, Christina: Medienpolitik für Europa II: Der Europarat. [Media Policy for Europe II: The Council of Europe]. Wiesbaden: VS Verlag für Sozialwissenschaften: 158-232.

Krewel, Mona (2008): Wahlkampfkommunikation im intertemporalen Vergleich. Forschungsdesiderata und –perspektiven bei der Untersuchung von Prozessen des Wandels in Wahlkämpfen [Election Campaign Communication in Time-Series Comparison. Desiderata and Perspectives of Research Concerning the Analysis of Change Processes in Electoral Campaigns], in: Aydin, Esra, Begenat, Matthias, Michalek, Christian, and Jasmin Schemann (Eds.): Düsseldorfer Forum Politische Kommunikation 2007 [Duesseldorf Forum Political Communication]. Schriftenreihe DFPK – Band 3 [Series DFPK – Vol. 3]. Berlin: LIT: 169-197.

Krewel, Mona (2007): Willy Brandt, in: Kaid, Lynda Lee and Christina Holtz-Bacha (Eds.): Encyclopedia of Political Communication. Vol. 1. Thousand Oaks: Sage: 65.

Krewel, Mona (2007): Helmut Kohl, in: Kaid, Lynda Lee and Christina Holtz-Bacha (Eds.): Encyclopedia of Political Communication. Vol. 1. Thousand Oaks: Sage: 384f.

Krewel, Mona (2007): Gerhard Schröder, in: Kaid, Lynda Lee and Christina Holtz-Bacha (Eds.): Encyclopedia of Political Communication. Vol. 1. Thousand Oaks: Sage: 733.

Krewel, Mona (2007): Spiegel Affair, in: Kaid, Lynda Lee and Christina Holtz-Bacha (Eds.): Encyclopedia of Political Communication. Vol. 1. Thousand Oaks: Sage: 756.

Commissioned Expert Reports

Faas, Thorsten and Mona Krewel (2021): Corona Sprechstunde mit Maybrit Illner, Anne Will & Frank Plasberg: Parteilich & oberflächlich oder ausgewogen & informativ? Erste Ergebnisse einer Analyse der Qualität der Diskussion über die Covid-19 Pandemie in ausgewählten Polit-Talkshows [Corona Clinic with Maybrit Illner, Anne Will & Frank Plasberg: Partisan & superficial or well-balanced and informativ? First results of an analysis of the quality of the discussion about the Covid-19 pandemic in selected political talkshows]. Hamburg: Rudolf-Augstein Foundation.

Faas, Thorsten and Mona Krewel (2016): Eine komplexe Dreiecksbeziehung. Politik – Medien – Bürger_innen und ihre wechselseitigen Einflüsse. [A complex triangle relationship: Politics – Media – Citizens and their reciprocal influences.] Bonn: Friedrich-Ebert-Stiftung.

Blog Publications

Krewel, Mona and Jack Vowles (2020): “#nzvotes: The dynamics of campaign communication on Facebook”

Krewel, Mona and Jack Vowles (2020): “Negative campaigning, fake news, and half-truths among the minor parties. And the question: is Advance New Zealand really ‘populist’?”

Krewel, Mona and Jack Vowles (2020): „New Zealanders deserve a positive election,“ said PM Jacinda Ardern. But are they getting it?”

Krewel, Mona and Jack Vowles (2020): “From dirty dairying to dirty campaigning? The duel between Jacinda Ardern and Judith Collins on Facebook”

Podcasts

Choiceology by Katy Milkman (guest Krewel, Mona) (2022): “More than a feeling.”

Krewel, Mona, Jack Vowles, and Jennifer Windsor (2020): “New Zealand election 2020: Key Social Media Trends”

Current Working Papers & Papers under Review

Krewel, Mona: Left for Dead in Far-Right Times? (Book manuscript).

Krewel, Mona and Thomas B. Pepinsky: Born in the USA: US Public Opinion in Popular Music, 1958-2020.

Krewel, Mona and Julius Lagodny: Campaign Watch: How Campaign Monitoring Can Influence Social Media Campaigning during an election.

Krewel, Mona, Vowles, Jack, and Matthew Gibbons: Maximum Media Effects? Campaign Dynamics After Electoral Reforms.

Krewel, Mona, Partheymüller, Julia, and Richard Johnston: How do campaigns shape candidate image? Dynamics of Candidate Traits in the 2005 and 2009 German Bundestag elections.

Krewel, Mona and Julia Partheymüller: Media Coverage and the Short-Term Dynamics of Candidate Popularity.

Krewel, Mona and Christian Martin: Voter-Attachment, Room for Manouver, and the Demise of Social Democracy.

Publicly available statistical packages and data sets

Ado “KRIPPALPHA: Stata module to compute Krippendorff’s alpha intercoder reliability coefficient“ (ssc install krippalpha), by Alexander Staudt and Mona Krewel

Ado “HOLSTI: Stata module to compute Holsti intercoder reliability coefficients“ (ssc install holsti), by Alexander Staudt, Mona Krewel, and Julia Partheymüller

Roßteutscher, Sigrid; Schmitt-Beck, Rüdiger; Schoen, Harald; Weßels, Bernhard; Wolf, Christof; Schackmann, Lena Marie; Krewel, Mona; and Schäfer, Anne (2018): Campaign Media Content Analysis, Print Media (GLES 2017). GESIS Data Archive, Cologne. ZA6809 Data file Version 1.0.0, doi:10.4232/1.13130.

Roßteutscher, Sigrid; Schmitt-Beck, Rüdiger; Schoen, Harald; Weßels, Bernhard; Wolf, Christof; Schackmann, Lena Marie; Krewel, Mona; and Schäfer, Anne (2018): Campaign Media Content Analysis, TV (GLES 2017). GESIS Data Archive, Cologne. ZA6808 Data file Version 1.0.0, doi:10.4232/1.13186.

Rattinger, Hans; Roßteutscher, Sigrid; Schmitt-Beck, Rüdiger; Schoen, Harald; Weßels, Bernhard; Wolf, Christof; Schäfer, Anne; Krewel, Mona; and Schmidt, Sebastian (2018): Campaign Media Content Analysis: TV (GLES 2013). GESIS Data Archive, Cologne. ZA5705 Data file Version 1.0.0, doi: 10.4232/1.12173.

Rattinger, Hans; Roßteutscher, Sigrid; Schmitt-Beck, Rüdiger; Schoen, Harald; Weßels, Bernhard; Wolf, Christof; Schäfer, Anne; Krewel, Mona; and Schmidt, Sebastian (2018): Campaign Media Content Analysis: Print Media (GLES 2013). GESIS Data Archive, Cologne. ZA5706. Data file Version 1.0.0, doi: 10.4232/1.12293.

Rattinger, Hans, Roßteutscher, Sigrid, Schmitt-Beck, Rüdiger, Weßels, Bernhard, and Mona Krewel (2015): Campaign Media Content Analysis, TV. GESIS Data Archive, Cologne. ZA5306 Data file Version 1.2.0, doi:10.4232/1.12211.

Rattinger, Hans, Roßteutscher, Sigrid, Schmitt-Beck, Rüdiger, Weßels, Bernhard; Krewel, Mona, and Walter, Stefanie (2012): Campaign Media Content Analysis: Print Media (GLES 2009). GESIS Datenarchiv, Köln. ZA5307 Data file Version 1.0.0, doi:10.4232/1.11387.

Schmitt-Beck, Rüdiger, Krewel, Mona, and Ansgar Wolsing, Ansgar (2010): Bundestagswahl 2005 Kampagnendynamik – Fernsehnachrichtenanalyse [German General Election 2005. Campaign Dynamics – Media Content Analysis, TV]. GESIS Datenarchiv, Köln. ZA4997 Data file Version 1.0.0, doi:10.4232/1.4997.